KISS Newsletter

March 2020

Here is your monthly newsletter from the creative agency that clarifies the complex. This month we reveal the secret to a content marketing plan, look at the importance of accurate and timely information during disease outbreaks and demonstrate how first impressions matter in both dating and advertising. We also touch on why you shouldn't focus on digital strategy in isolation – you should be holistic and think about customer experience overall.


			MARKETING INSIGHTS Top content or none at all

Great content – an infographic, a blog, a stunning image, a podcast or a how-to video – isn’t necessarily about huge budgets or being spread across a dozen channels: the secret to a content marketing plan is a strong brand persona and evident values. Therefore, our Managing Director Sarah has summarised her three things about what great content should deliver for you.


			MARKETING INSIGHTS Trust – and the importance of accurate and timely information in the current climate


			MARKETING INSIGHTS First impressions matters in dating as much in advertising

			MARKETING INSIGHTS Holistic brand experience: C not D

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