Content + storytelling
We create content strategies and stories that cut through. Whether it's long-form thought leadership, PR with real reach, or high-impact social and video content, our team helps you shape and share ideas that matter - bringing focus to your message and multiplying the value of every piece of content you produce.
From our base in Cambridge, we work with B2B brands across the UK and internationally to plan, produce and distribute content that informs, inspires and performs. We combine strategic thinking with strong editorial craft and smart use of AI tools to help you reach key decision-makers and build stronger connections at every stage of the customer journey.
The KISS team have helped us to articulate our brand and devise our content marketing. They were professional, full of useful ideas and demonstrated a deep understanding of our business.
Deborah Eyre
Founder and Chair, High Performance Learning
Content strategy
Developing a B2B content strategy means you always know what you should be creating and publishing. Beginning with establishing your target audiences, we’ll then develop content pillars and identify the most appropriate channels for your brand - ensuring it all supports your marketing goals. This includes social media marketing, content marketing and inbound strategies, alongside tailored recommendations to ensure your content reaches the right people and delivers results. We also use AI-powered tools to support content research and planning, helping you spot gaps and opportunities faster. A KISS content strategy provides a clear vision, so your content has cut-through and high engagement rates to increase brand awareness and leads.
Public relations (PR)
Our PR and communications team is expert in creating memorable and engaging campaigns and developing thought leadership content, especially for B2B organisations. Elevating your brand and implementing media relations campaigns to raise brand awareness means you must connect with your audiences across your owned and earned channels. We are also experts at reputation management, media training, presentation training and internal communications to drive change and help you build company culture. As part of the Public Relations Organisation International (PROI), we have access to leading independent agencies in 100 cities across five continents, offering local knowledge to help our clients deliver on their communications objectives.
Brand storytelling
We help organisations shape and communicate their story with purpose and precision. Whether it’s defining the narrative behind a new positioning, surfacing the voices that bring your brand to life, or creating content that shows rather than tells, we build stories that resonate with your audience and reflect your values. Brand storytelling is a multiplier - bringing cohesion to your communications and amplifying the impact of your strategy across every channel.
Social media content
We have a team of social media, digital marketing and influencer engagement specialists who will help you reach the right people online, manage your reputation and build your community - especially as a B2B organisation looking to generate leads through a content or inbound marketing strategy. From striking creative and compelling content through to channel management and social listening, we offer real-time analytics to maximise reach and engagement. Integrated campaigns, supported by a tailored paid strategy, help build ROI and brand awareness.
Video and animation
Our team can flex to create long and short format video for campaigns, social media and advertising. This includes live video, on-location shoots and animation - ranging from brand stories to scientific mode-of-action explainers. We make sure your content works for its audience, platform and purpose, delivering stories with clarity, pace and personality.
Infographics and data visualisation
Visual storytelling is a powerful way to communicate complex ideas with clarity and impact. We design infographics and data visualisations that translate information into engaging, accessible formats - whether you’re sharing research, telling a story, or presenting a business case. Every piece is designed to work across digital and print, supporting your narrative and helping your audience quickly grasp the points that matter most.
Blogs and thought leadership
We write with authority and purpose - creating content that reflects your expertise and engages the people you want to reach. From regular blog content to in-depth thought leadership, we craft articles that are well-researched, on-brand and strategically aligned. AI content tools support our editorial process where appropriate, helping us identify relevant themes, streamline research and scale your output without losing clarity or credibility. Whether we’re helping your internal team find their voice or ghostwriting on behalf of senior leaders, we focus on insight, structure and tone to ensure your content builds trust and opens conversations.
