Realising the value and power of brands in the agri sector is vital in these challenging times.

We help our clients to unravel the complex challenges they face and deliver the powerful creative ideas and bold strategy needed to deliver commercial success.

We work with some of the world’s leading agri brands and organisations

Bayer Crop Science

Developing and growing a new brand for a new market

Bayer Crop Science - Developing and growing a new brand for a new market

Kramp

European brand campaign to drive awareness and keep Kramp front of mind

Kramp - European brand campaign to drive awareness and keep Kramp front of mind

Bayer

Distinctive creative campaign to launch a new agri product

Bayer - Distinctive creative campaign to launch a new agri product

The Voluntary Initiative

Engaging, farmer-facing social media campaign

The Voluntary Initiative - Engaging, farmer-facing social media campaign

Climate change impact and the Brexit transition will test this sector like never before. It’s crucial to understand audience needs and challenges and how you can help them to resolve these – we’re working with some great agri brands and organisations who are helping to support and shape the future of agriculture

Sarah

Managing Director

We understand the challenges brands face in cutting through the noise – and that means delivering powerful ideas, whether that’s through the development of a digital advertising campaign aimed at growers and agronomists or a detailed customer mapping journey to identify what pains farmers might be facing.

Sue

Account Management Director

The UK has always had a successful agriculture industry – but being clear about what you stand for, how you will benefit customers and how best to communicate this with clarity and standout will be more vital than ever

Laura

Senior Account Manager

Our in-depth knowledge and expertise in this sector allows us to understand the barriers our clients face in cutting through the noise to deliver game changing results.

We have worked with a number of the world’s leading agri companies and organisations to develop digital strategies, create marketing and PR campaigns and bring their stories to life across multiple touch points for global audiences.

Whether that’s creating a brand campaign and distinctive brand film for one of Europe’s leading agricultural suppliers or developing a unique and powerful creative advertising campaign for a new bio-insecticide.

We’ve led the development of a digital advertising campaign for a leading brand aimed at agronomists and created a new brand identity for one of the UK’s leading providers of innovative agricultural solutions.

Standing out from the crowd has never been more important. The agri sector has had to innovate fast to deal with issues such as decreasing chemistry options and far narrower ranges of products to market. Add to this the current tech revolution that is impacting the industry and it will inevitably lead to changes in attitudes towards the sector and, undoubtedly, further opportunities for innovations – making an impact with your marketing communications will be more critical than ever.

Insight

SEPTEMBER 29, 2020 Reading: 3 mins, 47 secs

Memories of Kiwi farmers trading their way out of trouble

JANUARY 28, 2019 KISS NEWS Reading: 5 mins, 0 sec

Agriculture and AI: improving food security for the future

JULY 11, 2019 Reading: 5 mins, 4 secs

Insight from a very soggy Cereals 2019

Insight from a global network

We are members of the PROI, the world’s largest partnership of independent agencies. This gives us access to the leading independent agencies in 100 cities across five continents, offering local knowledge to help our clients deliver on their ambitious objectives.