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Website win for PWR

03 September, 2013 Reading: 1:33 min

Website design win for pioneering sports drink brand PWR+

Website win for PWR

Pioneering sports drink, PWR+ has appointed us to re-design their website. With an innovative range of products to bring to market, PWR+ needed an agency with a strong creative design capability and digital expertise.

Following a competitive pitch against four other agencies, we were the clear favourite with our strong portfolio of holistic and responsive web design for multi-device audiences. The groundbreaking PWR+ range comprises 4 completely natural and unique fruit and vegetable blended performance drinks that optimise the body's natural processes, helping to improve sporting performance. PWR+ already sponsors a number of high profile sports teams, including premiership rugby club, Exeter Chiefs and has been certified as approved by the Informed-Sport Committee.

The new appointment marks the latest in a flurry of client wins for us and highlights the strength of expertise in our digital team. Our Head of Digital, John Dibb said: “It is great to be working with such a pioneering sports drink brand and we are delighted to be the appointed agency for PWR+. This is a very exciting and innovative product with a great brief encompassing a variety of different digital elements to get our teeth into.”

Commenting on our appointment, Anthony Gardiner, Marketing Director at PWR+ said:

“We loved the KISS approach to our brief. John and his team demonstrated a good understanding of the challenges we face and presented a strong creative digital solution that will set us apart from the competition.”

Our team has a wide range of food sector experience including, Bokomo Foods UK, Nestlé, United Biscuits, Nature Valley, celebrity chef, Nigella Lawson, The Good Food Guide and All Recipes.

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