Money Mover, a Cambridge FinTech (Financial Technology) company specialising in online foreign currency exchange for SMEs and affluent private individuals, has appointed KISS PR to act as its communications agency.
Founded in November 2013, Money Mover provides its users with a secure, simple and low-cost platform for making multi-currency transactions. Having previously worked together with KISS PR on a project to raise its profile locally, the company is now looking to expand its reach to include both vertical and horizontal sectors.
Commenting on the appointment of KISS PR, Hamish Anderson, CEO and Co-Founder of Money Mover said:
“For us, the next twelve months are critical with a key focus on increasing awareness of our service, growing our volume of payments through an increased client base and scaling up the business. KISS PR proved to us during the initial regional project the impact PR can have on profile raising and our strategy moving forward is to communicate Money Mover’s point of difference to a much wider target audience.”
Justine Smith, Managing Director of KISS PR said: > “Money Mover is a disruptive FinTech start-up. Unlike the banks that typically charge a fee of 2-3%, Money Mover charges between 0.5-1%, offering real cost savings to small businesses and individuals. The PR campaign will focus heavily on this differentiation and its easy to use, transparent platform.”