Plus Partnership, international specialists in executive coaching and leadership development has appointed integrated agency, KISS Communications to design from inception a new brand identity, develop a web site and support the company with its networking activity through direct marketing and corporate marketing collateral. Plus Partnership’s head office is in London but its Partners operate throughout the world. Plus Partnership works with some of the world’s largest blue chip companies, including GSK, Pepsi, Ernst & Young, ASDA, BP, Nokia and Microsoft, working primarily with high level executives, including CEOs, Chairman and Managing Directors. John Wilson, (pictured) one of the Partners at Plus Partnership, said, “With the current economic downturn we understand that all companies are entering a new business era and it’s vital that the coaching we offer helps management deal with these changes. Adapting to these changes involves personal change as well as corporate change and, as part of this, we decided now is the right time to review the way we operate and the services we provide to our clients.” He continued, “This environment presents us with the perfect opportunity to launch our new brand. KISS has a great reputation in the East of England for delivering creative, no-nonsense communications. Coupled with its branding expertise we felt the company was the perfect choice for Plus Partnership. The company’s extensive experience of handling international clients was also very important to us.” Simon Fryer, Managing Director said, “We are delighted to win this new account with Plus Partnership. Working on a complete re-brand is always an enjoyable challenge as you effectively have a blank canvas.”