Creatively bold, integrated digital campaign

Brief

Increase the profile of research and journals that T&F publish on Climate Action – as part of a wider goal to increase its profile as a leading STEM publisher.

Idea

The world is crying out for a place where climate facts are truths. For a place where quality, evidence-based research and expert voices on climate are heard and shared widely. ‘Clean Thinking for Climate Action’ is that place.

Result

A visually stunning, integrated campaign, supported with a dedicated hub for researchers and academics to ‘Get Clean Thinking’ by accessing the latest curated research to support global action on climate change at ‘the click of a button’.