We have successfully completed a strategic, digital and marketing project to help prepare IXICO Limited for their proposed reverse takeover of Phytopharm Plc and admission to the Alternative Investment Market ("AIM") of the London Stock Exchange.
IXICO Limited brings innovative technologies to those involved in researching and treating serious diseases enabling them to help patients quicker. We won the integrated marketing project following a three-way pitch and the project kicked off with a series of three of our strategy workshops, including re-positioning of the brand, strategy, proposition, and products. Following these, we began a two-phase website project. The first phase consists of the development of a fully responsive corporate site that went live on 10 September with other projects and developments in the pipeline.
Kate McLeish, VP Technology, said:
“We chose KISS as the agency has a solid reputation in the science and technology sector and experience of working with businesses looking for significant growth. KISS has impressed us throughout the journey and we look forward to an on-going relationship with the KISS team.”
Our Head of Digital, John Dibb said: “IXICO is a great example of how fully integrated marketing can help support a business achieve its objectives and drive growth. We have worked hard to challenge and surprise IXICO with the site design and simplicity of the CMS. The site is fully responsive with integrated social media that alerts users on how many tweets, shares and posts they have missed since their last visits.”
Simon Fryer, our CEO added: "We understand the complexities and requirements of clients going through considerable change, whether entering new markets, creating new brands or to their corporate structure, for fund raising, listing, mergers and acquisitions or plain old growth. We are fortunate to work with a wide range of companies listed on the main market, AIM and Private Equity owned and VC backed businesses and over the years we have strengthened our team, processes and procedures to be agile and inject pace in everything we do. We wish the IXICO team every success as they take the next step on their journey."
We were recently named in Business Weekly’s Cambridge Business Leaderboard as one of a handful of visionary companies that are acting as pathfinders to better times. The agency joined 26 other strategic pioneers in Cambridge, some of which are KISS clients, separating themselves from their competitors by identifying new business models and innovative ways of working.