![Biofidelity](https://www.kisscom.co.uk/media/pages/work/biofidelity/a9b2385c25-1706001148/hero-landscape-alt-opt.png)
![Biofidelity](https://www.kisscom.co.uk/media/pages/work/biofidelity/8f8576eb82-1706001148/hero-mobile-alt-opt.png)
Biofidelity
Brand refresh and site launch
Brief
To strongly position Biofidelity and its unique technology in advance of its launch of its first product, Identi-Lung.
Solution
A revitalised brand and visual identity with new messaging developed for key audiences.
Result
A bold new website to deliver standout amongst Biofidelity’s competitive set and a springboard for the next stage of growth.
![Biofidelity](https://www.kisscom.co.uk/media/pages/work/biofidelity/ab14ff89dc-1706001148/biofidelity-brand-2-1.jpg)
![](https://www.kisscom.co.uk/media/pages/work/biofidelity/d6c12007c4-1706001148/1-2_2560x1440_biofidelity-homepage-desktop-copy.png)
![](https://www.kisscom.co.uk/media/pages/work/biofidelity/be4092f1f6-1706001148/bf1_1-1_1440x1440_mobile.jpg)
![](https://www.kisscom.co.uk/media/pages/work/biofidelity/65fa0ba39f-1706001148/bf2_1-1_1440x1440_mobile.jpg)
![](https://www.kisscom.co.uk/media/pages/work/biofidelity/780ac4e079-1706001148/bf3-1-1_1440x1440_mobile.jpg)
![](https://www.kisscom.co.uk/media/pages/work/biofidelity/8f315047c4-1706001148/bf5_1-1_1440x1440_mobile.jpg)
![](https://www.kisscom.co.uk/media/pages/work/biofidelity/332e95c757-1706001148/bf_clinicians_1-2_2880x1440_long-webpage-opt.png)