Creating a unified identity

Brief

To develop a brand that reflects the convergence of three separate trading companies providing regulatory, pharmacovigilance and compliance services.

Idea

A distinctive brand that represents the three divisions working together with precision.

Result

A unified brand position that simplifies their approach to market.

KISS provided the rebranding of Diamond Pharma Services leading to the creation of a unique Diamond logo and overarching brand refresh. The rebranding was used to unify the marketing and branding position for our three service line divisions under a single Diamond brand – simplifying our approach to market.

Antony Appleyard, Technical Director Regulatory

Diamond Pharma Services