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Latest Reading: 3:18 mins
09 November, 2020

Science Comms – a how-to guide for times like these

One odd silver lining these days is that the amorphous topic of ‘science’ and its value in our lives is much more …

02 November, 2020

Opportunities for Science comms

The science communication landscape is one of many things that have been fundamentally upended by today’s pandemic.

28 October, 2020

Influencing the education sector

The impact of Covid-19 has meant it is crucial for brands to understand consumer behaviour quickly in order to maintain …

20 October, 2020

Navigating - and surviving - a recession

If you’re a marketer old enough to have worked through the recession of 2007-8, you might think you know how the next …

05 October, 2020

Tertiary education: time to start thinking like a company

Covid is proving to be both a major threat and a major opportunity in tertiary education, but it seems to me no one is …

01 October, 2020

Messaging, and how to get it wrong

I think we can all agree (politics aside) that navigating the messaging around Covid-19 was never going to be easy. …

18 September, 2020

Making the unconscious conscious

In my last blog I touched on the opportunistic strategy of colliding activism and behavioural change marketing to help …

23 July, 2020

100% virtual should be the new normal

The pandemic is rewriting the rules of customer experience. But what do Covid’s sudden seismic shifts mean for …

07 July, 2020

Recovery marketing – the big W

Of all the predictions for the shape of the economy as we recover, most analysts say a ‘W’ is the most likely and the …

22 June, 2020

Pivot – the most overused word of the last 13 weeks?

I’ve lost count of the amount of times the word ‘pivot’ has been used in Zoom and Teams meetings over the last 13 …

08 June, 2020

Creativity in crisis

We’re more adaptable than we ever thought. Even in January this year the idea of working full-time from home, teaching …

04 June, 2020

KISS celebrates rankings success of PROI Worldwide

Creative marketing agency KISS is a proud partner in PROI Worldwide, which has recently ranked fourth place in the …