Insights from our experts
Dive into our opinions and thoughts - from things we're fascinated by, to things we wish everyone knew.
26 September, 2019
Storytelling needs to be at the heart of what you do
At KISS we’re firm believers in the power of engaging with audiences and doing this through emotional brand …
17 September, 2019
Declutter your brand
I recently read another piece on decluttering your home, as espoused by clear-out guru Marie Kondo. This got me …
05 September, 2019
Social credit is starting to bite
YouTube bristles with ‘Black Mirror’ reviews, some deciding which of its dystopian views of tech gone wrong is nearest …
30 August, 2019
Time Out and brand extensions
Recent experience in the first-ever Time Out Market in Lisbon got me thinking. Why a food hall, why now, and what can …
22 August, 2019
Don’t ditch the media training!
I’ve lost count of how many times in my (very lengthy!) PR career I have recommended to clients that they should be …
14 August, 2019
Growing buildings? Three ways this tech story got me hooked
I was blown away by this article about advanced UK research into growing buildings – yes, buildings that are actually …
24 July, 2019
The power of communications to change behaviour
11 July, 2019
Insight from a very soggy Cereals 2019
It’s now a month on from Cereals 2019 – the arable industry’s leading technical event which brings together farmers, …
02 July, 2019
Reputations and cities
Why do some cities have a great reputation and others not, and does that matter? And what can B2B brands learn from the …
02 July, 2019
The overused label of the disruptor
The term disruptor is overused, partly thanks to Donald Trump. The term was coined to describe the Ryanairs and Teslas …
24 June, 2019
Key insights from the 2019 Internet Trends Report
Back again for 2019 is Mary Meeker’s internet trends report. First issued in 1995 it still has enormous relevance, …
18 June, 2019
KISS raving about Forest Bathing
As the erratic summer weather continues even the hardcore wild swimmers here at KISS might not be in the River Cam all …