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Dive into our opinions and thoughts - from things we're fascinated by, to things we wish everyone knew.

Latest Reading: 3:09 mins
16 December, 2019

Three little words

Get Brexit Done

13 December, 2019

Brand ambassadors – a dose of authenticity

As I contemplate today’s results, one number stood out to me during the UK election campaign : voter registrations …

10 December, 2019

I bought a Tesla Cybertruck

What? You paid crazy money for a Lego brick on wheels that clearly isn’t fit for purpose when its shatterproof glass …

04 December, 2019

How to make influencer marketing work for your life science organisation

KISS is collaborating with One Nucleus , the not-for-profit Life Sciences & Healthcare membership organisation, to …

28 November, 2019

Crystal ball gazing and car crash interviews!

Nobody can have escaped the recent controversial, toe curling interviews we’ve witnessed lately – Prince Andrew, Jeremy …

26 November, 2019

Irrational thinking and behavioural science

I recently attended a talk by the brilliant Rory Sutherland, Vice Chairman of global marketing agency Ogilvy. He …

21 November, 2019

A sense of purpose

I’m sure I can’t be the only person who feels the need for some clarity and direction in my life right now. It feels as …

19 November, 2019

APG Noisy Thinking – is it possible to plan long-term anymore?

Last week, strategists of all persuasions assembled at Google HQ’s to attend the Account Planning Group's (APG) latest …

12 November, 2019

The audience you can’t do without

Today’s news is generally depressing and often divisive. As I write, the obvious candidates are Trump, Brexit and the …

07 November, 2019

World Cup Lessons

I really enjoyed the Rugby World Cup , and we should be pretty proud of how England played. I’ve always disliked sports …

04 November, 2019

Influencer marketing – it’s as easy as 1, 2 ,3

I was recently at the EMEA PROI conference in Prague and was asked several great questions around influencer marketing …

29 October, 2019

KISS team continues to grow

KISS has announced the appointment of David Isaacson to the role of Head of Strategy, Laura Ketteridge as Senior …