Insights from our experts
Dive into our opinions and thoughts - from things we're fascinated by, to things we wish everyone knew.
17 January, 2020
Tipping points: anticipate them and win
I don’t often watch linear TV with ads anymore – but when I did recently the ad breaks were full of ‘book your summer …
10 January, 2020
Your 2020 essentials – trust and truth
Our hectic, 24-hour lifestyles have inevitably led to an increase in the number of stories required to keep up with our …
06 January, 2020
Young, black, working class and female – and not in that order!
Society has so many misconceptions surrounding different demographics, and as a young, black, working-class female I …
23 December, 2019
Christmas ads 2019: A KISS review
With the BIG day in just two days, the KISS team gathered around the TV, fought for a spot on the sofa and popped open …
20 December, 2019
Are we measuring the right things?
As leaders and company owners we spend quite a lot of time measuring things like gross revenues, margins and operating …
18 December, 2019
Most Contagious 2019: Sustainable global consumption
At my recent visit to Most Contagious 2019, I wasn’t expecting global consumption to be the emerging trend of the day, …
16 December, 2019
Three little words
Get Brexit Done
13 December, 2019
Brand ambassadors – a dose of authenticity
As I contemplate today’s results, one number stood out to me during the UK election campaign : voter registrations …
10 December, 2019
I bought a Tesla Cybertruck
What? You paid crazy money for a Lego brick on wheels that clearly isn’t fit for purpose when its shatterproof glass …
04 December, 2019
How to make influencer marketing work for your life science organisation
KISS is collaborating with One Nucleus, the not-for-profit Life Sciences & Healthcare membership organisation, to …
28 November, 2019
Crystal ball gazing and car crash interviews!
Nobody can have escaped the recent controversial, toe curling interviews we’ve witnessed lately – Prince Andrew, Jeremy …
26 November, 2019
Irrational thinking and behavioural science
I recently attended a talk by the brilliant Rory Sutherland, Vice Chairman of global marketing agency Ogilvy. He …