Insights from our experts
Dive into our opinions and thoughts - from things we're fascinated by, to things we wish everyone knew.
24 September, 2018
11 things I’ve learnt in 11 years of running an agency
18 September, 2018
Why proofreading is like goalkeeping
10 September, 2018
How will Nike’s Kaepernick ad impact brand perception?
06 September, 2018
Holiday? What holiday? Refocusing on work after a spell in the sun
31 August, 2018
3D printing: a world of possibilities
The technology behind 3D printing has a huge range of applications, from enthusiasts printing small plastic objects at …
24 August, 2018
Mood boards: a picture tells 1,000 words
Pictures work in advertising and communication. Humans respond emotionally to images. From the earliest cave drawings …
21 August, 2018
Style guides: if content is king, consistency must be queen
Any company that generates a lot of content would benefit from having a style guide. If you’re not familiar with the …
16 August, 2018
Micro-targeting: the good, the bad and the unethical
Reaching a niche audience to influence purchase, decision making or signing up to a newsletter is an important KPI for …
13 August, 2018
All in the mind: using psychology in sport and business
England’s success in the 2018 World Cup, which saw the team get to the semi-finals for the first time in 28 years, has …
09 August, 2018
My internship: a great introduction to the communications industry
Looking back nearly two years, to the beginning of my internship at KISS, I realise how valuable and important it was …
06 August, 2018
Print vs digital: print textbooks hold their own in the digital world
More than one in ten (13 per cent) teachers and publishing professionals think that printed school textbooks will cease …
03 August, 2018
Phones in schools – distraction or learning aid?
At KISS we believe in the value and importance of sharing our knowledge with people looking to visit us for work …