Insights from our experts

Dive into our opinions and thoughts - from things we're fascinated by, to things we wish everyone knew.

Latest Reading: 4:19 mins
22 February, 2019

CES2019: Daniel gives a technology recap ahead of MWC19

Every year, tech updates at CES are becoming less about showing off a single product and more about showing the …

18 February, 2019

What’s a student worth?

The longest relationship in your life is with your siblings – luckily my brother and I are quite close. There aren’t …

13 February, 2019

The seven stages of influencer relationship management

I’ve been struck over the last few years about the way in which the profile of the influencer community has evolved. …

08 February, 2019

Noodles for breakfast? Local insights matter

I love a big hotel breakfast buffet. The spread is amazing, and while I'm tucking into my fruit and porridge I watch …

06 February, 2019

Bett 2019: Jane discusses her day at the world’s biggest education technology event

I recently spent the day at BETT 2019 looking at and talking all things education. Two minutes in and it was pretty …

01 February, 2019

Focus groups – improve your qualitative research and inform your strategic thinking

I first realised how valuable focus groups could be for gathering high-quality data when I was doing my PhD. I was …

28 January, 2019

Agriculture and AI: improving food security for the future

A major 2016 McKinsey report ranked the ‘Agriculture and hunting’ sector the least-digitised of all sectors, 22nd of 22 …

22 January, 2019

The apprentice: from admin trainee to e-comms expert

When KISS Senior Account Executive Lacey Thornton was a teenager, she dreamed of a career in acting or singing. But a …

18 January, 2019

Making the most of apprenticeships

14 January, 2019

Newcomers are shaking up traditional insurance and banking practices

New players are shaking up key assumptions about how banking and insurance work, and offering something a bit novel to …

10 January, 2019

Using influencers to increase a brand’s exposure

Changes in the way people get their information have led many brands to turn to influencers as part of the marketing …

07 January, 2019

How research can help brands reconnect with their customers

Consumer goods giants like Proctor & Gamble typically spend a year or two researching consumer attitudes before …